Sabtu, 31 Mei 2014

Oculus VR: Can An Internet Marketing Company Focus On It?

By Robbie Sutter


Late last month, Facebook made the announcement that it had purchased Oculus VR. For those who do not know, Oculus VR is the company behind the head-mounted virtual reality gaming device known as the Oculus Rift. The strangest thing about this story, though, is that it had garnered many opinions. However, it's safe to say that most of them were negative. There is more to consider with this story, though, and I am sure that an Internet marketing company can place a greater level of emphasis on it.

Amongst the many criticisms that I have seen, in regards to the Oculus VR being brought out by Facebook, is that social media will become even more of a priority. It's important to keep in mind that the Oculus Rift is, first and foremost, a video game device. Gamers and those in the video game industry were the ones who backed this project to begin with. It's clear that there is concern over whether or not the Oculus Rift will become more focused on networking. Can an Internet marketing company offer a different take?

It is important to keep in mind that the Oculus Rift came about because of Kickstarter. People saw interest in the proposed project and, as a result, donated tremendous amounts of money in order to see to it that said project was finalized. With Facebook taking the reins, though, it is fair to assume that there were many who asked, "What was the point of our efforts?" Even though I can see where many are coming from, in this regard, I do not think that it is founded.

In my mind, firms along the lines of fishbat will be able to see many more positives, instead of negatives, that can come about as a result of this. Keep in mind that Facebook is one of the most financially able companies, which means that those very finances can play into the Oculus Rift's development. Who's to say that it cannot come about at a quicker rate? What this means is that the release of this device will come about and make people happy sooner, which is a point that an Internet marketing company can state.

While it's understandable that people have been apprehensive about Facebook's acquisition of Oculus VR, are these concerns entirely legitimate? Keep in mind that the Oculus Rift itself is an impressive piece of technology; it won't get anywhere unless it has enough financial backing tied to it. The Oculus Rift is, from my experience, one of the most engaging digital experiences seen in quite some time. The purchase of the company by Facebook will, likely, lead to a number of positives seen in the long run.




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